Marketing, Accounting, Business Strategy,
and more Researches
The research and development function
provides to your business a competitive edge by keeping it
ahead of the rest in areas such as administration techniques,
marketing, production, etc. Leading companies do not react
to the steps given by their competitors; on the contrary,
competitors react to theirs. Your company can also become a
market leader if you can provide it with excellent research
and development knowledge.
Ideally, every company should have a research and
development department, however, the cost and coordination
required forbids small and even medium sized companies from
assuming this function. In other cases, even large companies
have realized that this type of function provides better
results when managed by external service providers with more
experience and better-suited personnel.
 |